Política de Privacidade | Aloe Fértil Brasil

PRIVACY POLICY

Revisão: 01/11/2024

At the Indústria Brasileira de Biofertilizantes e Extratos Vegetais, we are committed to transparency and openness, including providing clear and accurate information about our privacy practices. This Global Privacy Statement ("Privacy Statement") outlines how the Indústria Brasileira de Biofertilizantes e Extratos Vegetais collects, uses, discloses, or processes Personal Information. The Privacy Statement is valid when accessing or using our websites, social media, or how you interact with us. We may provide additional or extraordinary notices about our privacy practices for certain products or services, or where specific country information applies, in which case these notices will supplement or replace the disclosures in this Privacy Statement. This Privacy Statement does not apply to our employees or job applicants where the Personal Information we collect about these individuals is related to the role they currently hold, have held, or will hold with us.

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Informações pessoais que coletamos

The term "Personal Information" may have different meanings depending on the applicable law. Generally, we use the term "Personal Information" to refer to information that identifies a person directly or indirectly or that is associated with an identifiable person. If, under applicable law, we are required to treat the information as Personal Information, we will do so in accordance with this Privacy Statement. If we need to collect Personal Information in order to provide services or deliver requested products, but you do not provide it, we may not be able to provide such products or services. If you disclose any Personal Information related to other individuals to us or to our service providers or business partners, you represent that you have the authority to do so and to allow us to use the Personal Information in accordance with this Privacy Statement.

Information you provide

The types of Personal Information we may collect about you depend on your relationship with us and the products and services you select. When placing an order, creating an account, requesting a discount, subscribing to a service, participating in a promotion or offer, or contacting us for other reasons, we may collect your Personal Information from you or through your authorized representative, including:

Contact information, such as name, address, email address, and phone number;
Payment information, such as credit or debit card number;
Financial information, such as government-issued identification number, Social Security number, nationality, CPF/CNPJ, and bank account details, such as account number;
Date of birth and gender;
Signature, including digital signature;
Workplace information, job title, phone number, address, and professional email;
Purchase history and preferences.

In addition to the above information, if you interact with us through our websites and internet applications ("Digital Services"), we may also collect:

IP addresses;
General or precise geolocation data and satellite images;
Device type, browser type, and operating system;
Online browsing data or "clickstream data" (e.g., referring website address, date and time of access, pages visited, time spent on each page, links clicked, search history) and inferred preferences;
Preference management, including registration, unsubscribe, and cookie management;
Passwords and security questions/answers.

If you visit one of our facilities or contact us by phone, we may collect, where permitted by law:

Video images (CCTV recordings) or photographic images;
Voice recordings, such as voicemail recordings.

Information from social media platforms

Se você interagir conosco por meio das redes sociais ou conectar sua conta de rede social à sua conta on-line Conosco, você compartilhará certas Informações Pessoais da sua conta Conosco, como nome, endereço de e-mail, foto, lista de contatos de rede social e qualquer outra informação que você disponibilizar para nós quando conectar sua conta de rede social aos Nossos Serviços Digitais. Se você optar por interagir conosco por meio da sua plataforma de rede social, leia cuidadosamente as políticas de privacidade desses provedores de rede social e suas configurações de privacidade para garantir que esteja de acordo com as informações que as plataformas podem disponibilizar para Nós.

Além disso, usamos ferramentas de gerenciamento e escuta de rede social de terceiros que coletam conteúdo disponível publicamente. Na medida em que o conteúdo publicamente disponível inclua Informações Pessoais, ele será tratado de acordo com esta Declaração de Privacidade.

Information from business partners and other third parties

Our retailers, distributors, and other business partners may provide information related to your purchases, such as contact and payment information, including name, personal postal address, email address, phone number, workplace, job title, phone number, professional postal address, and professional email, as related to the workplace.

We may also receive the above Personal Information from our third-party service providers and business partners who provide support for customer service, web hosting, marketing, communications, event planning, data analysis, and financial services when they share information with us, including information from publicly available sources.

Information about our digital services

Through our Digital Services, we may collect Personal Information automatically or through the use of technologies such as cookies, server logs, web beacons, tags, and pixels. We may also partner with third parties who conduct analytics, reporting, and marketing on our behalf using information collected from our Digital Services and these technologies. Typically, unless you access our Digital Services through your account or in response to an email from us, the information collected through our Digital Services and these technologies does not directly reveal your specific identity, although inferences may be made from the information collected or linked to other information we may have that identifies you.

We offer cookie usage consent options in accordance with applicable law. Therefore, you can choose whether or not to accept the use of these technologies. Below are specific details regarding the types of technologies we use and methods for communicating your privacy preferences.

Information through your browser or device

When you access our Digital Services, certain information is collected by most browsers or automatically through your device, such as your Internet Protocol (IP) address, type of computer (Windows or Mac), device manufacturer and model, screen resolution, operating system name and version, language, name and version of your browser, and name and version of the Digital Services (such as the app) you are using. We use this information to ensure that the Digital Services function correctly and for security and fraud prevention. Most of this information cannot be used to specifically determine who you are unless you access our websites by logging into your account or responding to an email from us. Even if it does not identify who you are, we treat your IP address as your Personal Information.

Use of mobile devices

Quando você baixa e usa Nossos Serviços Digitais, Nós e/ou Nossos provedores de serviços podemos coletar os identificadores exclusivos dos seus dispositivos, identificadores de publicidade, sistema operacional, informações de rede móvel, bem como dados de uso do aplicativo, como a data e hora em que Nossos Serviços Digitais em seu dispositivo acessam Nossos servidores e quais informações e arquivos baixou no aplicativo com base no número do seu dispositivo. Nossos Serviços Digitais também podem coletar e transmitir outras informações para ativar os recursos do aplicativo. Usamos essas informações para garantir que os Serviços Digitais funcionem corretamente e para aprimorar e personalizar sua experiência e fornecer conteúdo ou anúncios relevantes. É possível definir as suas preferências de publicidade do seu dispositivo móvel.

Em alguns casos, podemos receber informações sobre a localização do seu dispositivo pelo GPS, Wi-Fi ou Bluetooth do seu dispositivo ao usar os Nossos Serviços Digitais. Podemos usar a localização física do seu dispositivo para fornecer serviços e conteúdos personalizados com base na localização, bem como podemos compartilhar a localização física do seu dispositivo, combinada com informações sobre os anúncios que visualizou e outras informações que coletamos, com nossos parceiros de marketing para que forneçam conteúdo mais personalizado e estudem a eficácia das campanhas publicitárias. Para impedir o compartilhamento da sua localização, basta desativar o GPS, Wi-Fi ou Bluetooth no dispositivo. Para gerenciar as configurações de localização do seu dispositivo iPhone, visite https://support.apple.com/; para dispositivos Android, visite https://support.google.com/. Ao desativar os serviços baseados em localização nos seus dispositivos, pode não ser possível utilizar determinadas funcionalidades dos Nossos Serviços Digitais.

Cookies and similar technologies

Cookies are information stored directly on the device used while interacting with online websites, which can identify the device and may also contain other information. We may collect information from cookies and similar tracking technologies on our Digital Services, as well as in HTML email messages. Cookies and similar technologies do not directly identify who you are but allow us to collect information such as browser type, time spent on the Digital Services, pages visited, language preferences, and other aggregated traffic data. Cookies may be enabled on your device by us and also by our service providers, such as web analytics companies and internet advertising networks. If you have logged into your Aloe Fértil Brasil account via one of our Digital Services or responded to an email from us or accepted cookies on our website, we may link the information we collect to other information that identifies you. We use the information collected for various purposes: storing and fulfilling your preferences and settings; security and authentication; analysis; measuring the effectiveness of our marketing campaigns; delivering advertisements for products and services we believe are of interest to you; and fulfilling other legitimate purposes described below.

The types of cookies we collect fall into one of the three categories below:

Necessary Cookies: These cookies are necessary for basic website functions, such as providing secure login or remembering how many items are in your shopping cart. This category of cookies cannot be disabled or requires no consent.

Functional Cookies: These cookies are optional and allow us to analyze your use of the Digital Services, as well as assess and improve our performance. Additionally, they may be used to provide a better customer experience on the Digital Services, such as remembering your login details or providing information about how you use our website.

Advertising Cookies: These cookies are optional and may be used to understand your potential interests based on the websites you visit. They can help us serve more relevant ads on our Digital Services or on third-party websites based on inferences about your interests.

When required by law, we obtain your consent before enabling or using functional or advertising cookies. It is up to you, at any time, to choose whether to enable or disable these cookies using the cookie preferences tool on our Digital Services. This cookie preferences tool is enabled to process your preferences and, in certain jurisdictions, to recognize and process a Universal Opt-Out signal. Some browsers have "Do Not Track" settings. As there is no common understanding of how to interpret these signals, we currently do not respond to "Do Not Track" browser settings.

Additionally, with most web browsers or other software, you can change the browser settings to delete cookies from the hard drive, block all cookies, or receive a warning before a cookie is stored. If you do not want information to be collected using cookies, most browsers offer a simple process to refuse the use of cookies. To learn more about opting out in web browsers, visit https://optout.aboutads.info/ and https://optout.networkadvertising.org. To learn more about cookies, refer to your local digital advertising association, such as:

Canada: https://youradchoices.ca
Europe: www.youronlinechoices.eu
USA: https://optout.aboutads.info/#/ and https://optout.networkadvertising.org/#/

Once cookie preferences are set, we will respect the specific choices. Remember that if you delete your preferences or use a different browser or computer, you will need to set your cookie preferences again.

Web Analytics

When permitted by law, we use third-party Web Analytics services, such as Google and Adobe, to better understand how users interact with our Digital Services. As discussed above in "Cookies and similar technologies," these third parties may collect information about your online activities over time and across non-affiliated websites using cookies and other tracking technologies. We treat these cookies and technologies as non-essential cookies, and therefore, you can set your cookie preferences accordingly. Learn more about Google's privacy practices at www.google.com/policies/privacy/partners/. To opt-out, download the Google Analytics opt-out browser add-on, available at https://tools.google.com/dlpage/gaoptout. Adobe's privacy practices are available at https://www.adobe.com/privacy.html. To opt-out, visit https://www.adobe.com/privacy/opt-out.html#customeruse.

Behavioral and interest-based advertising

The Brazilian Industry of Biofertilizers and Plant Extracts may display online advertisements about goods and services that may be of interest to you based on your visits to our websites and other websites on the devices you use (commonly known as "behavioral advertising" or "interest-based advertising") through third-party advertising companies. To do this, these advertising companies may collect information by enabling cookies or other technologies, as described above, on our Digital Services and combine it with information about your activities on other websites, mobile apps, and devices. To prevent the display of interest-based ads based on cookie activation, follow the cookie deactivation steps detailed above, do not accept cookies in browsers, decline the "data access" requests that apps usually show during installation, or set the ad tracking settings on your device.

Please note that even if you opt out of receiving advertising cookies or behavioral and interest-based advertising, you may still see ads from us. These ads are not based on your behavior across different sites but on the context of a specific site you visit.

Business Analytics and Artificial Intelligence

When permitted by law, we may use information provided by you and/or business partners, such as purchase history, geolocation data, satellite images, as well as agricultural field operation data, in the design or use of Business Analytics and/or artificial intelligence. We use this information for research, technological development, and to design, maintain, or improve the quality or safety of our products, services, and programs.

How we use personal information

We and our service providers use Personal Information for the following purposes when we have a legitimate business interest, your consent, or as permitted by applicable privacy and data protection laws:

Provide Our services and support to Our customers

To maintain or carry out account maintenance, verify customer information, provide customer service, respond to inquiries, and process or fulfill orders and transactions.

To send administrative information to you, such as changes to our terms, conditions, and policies, or warranty information.

Marketing, promotions, and personalization

To send you marketing communications with information about Our services, new products, and other news about Aloe Fértil Brasil.

To offer you the opportunity to participate in promotions.

To develop and deliver marketing and other promotional communications tailored to your interests or the interests of our other users, as well as to analyze or predict the preferences of our users in order to create aggregated trend reports on how our digital content is used, so we can improve our services and offerings.

Legal and compliance

For legal and regulatory compliance purposes, including uses and disclosures of Personal Information required by law, or to comply with company policies and procedures or with inquiries, investigations, and civil, criminal, judicial, or regulatory subpoenas.

To exercise or defend the legal rights of Indústria Brasileira de Biofertilizantes e Extratos Vegetais and its directors, executives, employees, clients, contractors, and representatives and to resolve disputes.

Enhance and develop new products and services

For research purposes for technological development, to design, maintain, or improve the quality or safety of our products, services, and programs.

Fraud prevention and security

To protect the security and integrity of our systems, networks, applications, and data, including the detection, analysis, and resolution of security threats, communication with law enforcement authorities and information security consortia, debugging services, identity management, including verification and authentication of systems and technology.

For facility security, loss prevention, fraud detection and prevention, and other illegal activities.

HOW WE PROTECT PERSONAL INFORMATION

Personal Information will typically be stored in databases of Indústria Brasileira de Biofertilizantes e Extratos Vegetais or in databases maintained by Our service providers. We adopt reasonable organizational, technical, and administrative measures to protect Personal Information within Our organization and require Our service providers to do the same by contract. Unfortunately, it is not possible to guarantee that any data transmission or storage system is 100% secure. If you have any reason to believe that your interaction with us is no longer secure, please notify us.

RETENTION OF PERSONAL INFORMATION

We retain Personal Information for as long as necessary or permitted in light of the purposes for which it was collected and in accordance with applicable law.

We adopt the following criteria to determine retention periods:

The sensitivity of the Personal Information and the purposes for which it was collected.
Whether there is a legal obligation to which we are subject (e.g., certain laws require us to maintain records of your transactions for a certain period before we can delete them).
Whether retention is advisable in light of our legal position (such as in relation to applicable statute of limitations, litigation, or regulatory investigations).

SENSITIVE INFORMATION

Unless we request it, we ask that you do not submit or disclose any sensitive Personal Information (e.g., social security number, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background, or union membership) on the Digital Services or otherwise to us.

THIRD-PARTY PAYMENT SERVICES

We may use a third-party payment service to process payments made through the Digital Services. If you wish to make a payment through the Digital Services, your Personal Information will be collected by that third party, not by us, and will be subject to the third party's privacy policy, not this Privacy Statement. We have no control over, and are not responsible for, the collection, use, and disclosure of your Personal Information by third parties.

ADDITIONAL INFORMATION

Como as comunicações nem sempre são seguras, não inclua dados de cartão de crédito ou outras informações sensíveis em suas comunicações conosco.

UPDATES TO THIS PRIVACY STATEMENT

The "Revision" label at the top of this Privacy Statement indicates when this Privacy Statement was last reviewed. Any changes will take effect when we post the revised Privacy Statement on the Services. By using the Services after these changes, we understand that you agree to the revised Privacy Statement.

CONTATO

If you have any questions about your privacy options or this Privacy Statement, please contact us. To do so, click on "contact" and submit a privacy request form or use the provided information to get in touch.